6th Annual Power of Pink Challenge
Today kicks off my 6th Annual Power of Pink Challenge. Back in 2008, I wanted to find a way to help promote Breast Cancer Awareness during National Breast Cancer Awareness Month. I came up with the Power of Pink Challenge to as a way to encourage fellow bloggers, bakers, and readers to think about Breast Cancer Awareness by making something PINK in their kitchen.
As you all know, breast cancer is a disease that has touched my life in more ways that I would like to admit. I have made it a personal goal of mine to try to make a difference on this front.
I have been saving pink recipes as I see them come up throughout the year. To check out some inspiration here are the Power of Pink Favorites on Foodgawker or my Power of Pink Posts.
Here are the rules for the challenge:
- Make something that is PINK β use any ingredients you want
- Post a new post during the month of October on your blog (if you don’t have a blog, you can still participate, see below)
- Post your pink food by Midnight EST on October 31
- Include the logo and link back to this post in your post (please upload to your own server)
- Email me at Jen[at]beantownbaker[dot]com β include:
- Your name
- Name of your blog
- Link to your post
- Picture (or permission to pull one out of your post)
If you donβt have a blog and would like to participate, just send me your information to be entered.
As always, Iβm offering a giveaway along with the challenge to one lucky participant. I will be choosing one of the participants at random and making a $100 donation to a charity of their choice. It can be breast cancer related or not.
Feel free to follow along on Twitter or Instagram by using #powerofpinkchallenge too!







I am Jen the Beantown Baker. Engineer by day and baking maven by night. Hubby serves as my #1 fan and official taste tester. We got hitched back in 2006. Barefoot. In the sand. With the waves crashing behind us. It was one of the best decisions weβve ever made. 






I’m confused by this bullet point:
“Include the logo and link back to this post in your post”
Does that mean our blog should link back to the post on your blog?
Nancy – when you post your entry in your blog, just include the logo with the pink ribbon and also include a link back to this post. This will help spread the word about the challenge. Let me know if you have other questions.
This is a really nice idea! Love it!
Fantastic! I’m hoping to participate this year π
Hi Jen! Just in case you haven’t seen yet, I had baked some cookies for another cause but realized they’re pink too π I already entered your contest with the pink M&M cookies, but feel free to stop by and take a look at my pink rose sugar cookies π